Everyday Employers: Using Behavioural Insights to Stimulate Recruitment and Growth Among the Self-employed

  • Dellot, B (2014). (Royal Society for the encouragement of Arts, Manufactures and Commerce), pp. 1-50
  • Abstract: Self-employment is growing rapidly in the UK, yet experience tells us that few of these new businesses are likely to grow and create jobs for others. The report sets out a number of recommendations, including to: 1) Establish host employers – Housing associations, FE colleges and other local institutions should be encouraged to legally ‘host’ employees on behalf of business owners, and help them to manage back-end HR tasks 2) Conduct more RCT evaluations of business support – Government departments should carry out more randomised control trials (RCTs) of major business support interventions, possibly made obligatory for any scheme over a given cost threshold 3) Appoint information curators – Government departments (e.g. BIS, DWP and HMRC) should appoint information curators who could improve the framing of messages directed at business owners 4) Introduce a business adviser role for accountants – Accountants should be encouraged to support their business clients with information and advice about growing their business, possibly enabled through a new business coaching module in their accountancy training 5) Embed ‘story-editing’ techniques within business support – Business support practitioners should use new story-editing techniques to help business owners reinterpret their personal narratives and improve their self-efficacy 6) Introduce an automatic opt-in for wage subsidies 7) As part of any new wage subsidy scheme, the government should automatically allocate business owners a pot of subsidies, which they would ‘lose’ were they not to use it. View external link »
  • Theme: Policy/support programmes
  • Keywords: Creative economy; Employment
  • Reference type: Report
  • Geographic location: UK
  • Quality:
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